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BMW Art Auction

Agency: 
Published/Aired: 
May 2013
Description: 

Good design, much like art, isn’t just aesthetics; it’s also a feeling. With this in mind, we invited three Canadian photographers, in collaboration with the Scotiabank CONTACT Photography Festival, to shoot the world from inside a moving BMW. Much like a BMW engineer, each photographer set out to capture a particular emotion while portraying his unique definitions of freedom. And while each photographer was driven by his surroundings, one thing is certain: the world looks a lot more inspiring from inside an artfully designed BMW.

Advertising Agency: Cundari, Toronto, Canada
Art Director: Jason Lee
Copywriter: Francesco Grandi
Group Creative Directors: Mike Sipley, Cory Eisentraut
Chief Creative Officer: Andrew Simon
Agency Producer: Kasia Zeniuk
Photographers: Jay Shuster, Eugen Sakhnenko, Johan Hallberg-Campbell
Group Account Director: Daryn Sutherland
Account Supervisor: Devon Feyen, Siobhan Doyle

Comments (1)

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Highest Rated

kleenex's picture
kleenex
Activity Score 44681

Solid art auction idea.

kleenex's picture
kleenex
Activity Score 44681

Solid art auction idea.

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