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swiss guy's picture
swiss guy

if you wanna see cars smaller than in reality, just watch them on tv.

by the way:

Dear friends from mccann geneva.

I'm sure you're going to send this scam to all the festivals.

but don't forget to print out a new version:

on the right side you've written your headline twice:

"Heute auf der Autoshow, morgen bei uns.

Heute auf der Autoshow, morgen bei uns."

ouch, really bad.

and rewrite the efficiency article: they could have thrown this rubbish directly into the next dustbin.

or just try to work creative on a briefing.