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Lipstick Glasses

Agency: 
Published/Aired: 
December 2009
6186
Description: 

Restaurant uses lipstick glasses to find new dishwasher.

dishwasher @ Restaurant Binnen.
Solution: Beer- and wineglasses were printed with red lipstick and the message: "Restaurant Binnen is looking for dishwashers".

dishwasher was hired within one week.

Ambient advertisment created by Lowe, Netherlands for Binnen, within the category: Recreation, Leisure.

Comments (14)

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fernwizard's picture
fernwizard
Activity Score 28

guys like that ? haha

yvancg's picture
yvancg
Activity Score 222

Brilliant idea!

Yvan C. Goudard | Brand Manager | Froggystyle
LinkedIn: http://www.linkedin.com/in/yvancgoudard | Web: http://www.froggystyle.biz

CrackerJackFlash's picture
CrackerJackFlash
Activity Score 19572

ha!

bubblestheclownfish's picture
bubblestheclownfish
Activity Score 614

Is your target group (dishwashers) likely to be customers at that particular bar?

Great idea, just for a different purpose. Better served as an idea for stay-all-day lipstick.

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Agree. Nice idea. Wrong product.

yvancg's picture
yvancg
Activity Score 222

well there is no reason why you wouldn't go have a beer if you are a dishwasher right? I used to work part time in bars when i was student, but i also was a client. and honestly, you don't work in bars if you don't like going to bars.

Yvan C. Goudard | Brand Manager | Froggystyle
LinkedIn: http://www.linkedin.com/in/yvancgoudard | Web: http://www.froggystyle.biz

satrianee's picture
satrianee
Activity Score 3748

as a bartender maybe... you need to have more than three beers to feel like working in a bar while you were just doing the dishes.

satrianee's picture
satrianee
Activity Score 3748

bad idea in deed. camouflaged itself good.

c'mon man... just a "help wanted" would do the job, you are not hiring a corporate ad man, right? and yet, I'm not discussing the offended customers.

morse's picture
morse
Activity Score 17867

Great idea. But do they really need to advertise for dish-washers?

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cef's picture
cef
Activity Score 547

who wants to drink a glass of beer with a lipstick...

: change my glass with a new one please!!

mycidea's picture
mycidea
Activity Score 90

creative ambient ad idea though.

silvi's picture
silvi
Activity Score 4172

Disgusting

LaMarti's picture
LaMarti
Activity Score 18

Thirsty person + colored sticky imprints = new glass or new drinking establishment.

But if you say a dishwasher was hired in one week, kudos.

rolling.stone's picture
rolling.stone
Activity Score 2741

i wont go in a bar who offers me a job of the dishwasher

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~ Quite obviously, I have gathered no moss ! ~

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