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Bike doctor

Published/Aired: 
October 2005
5314

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Description: 

The Bike Doctor has two locations in Vancouver where they sell and repair bicycles. Existing road icons were painted over with stencil. Great use of existing medium, and very cost effective.

Advertising Agency: ReThink, Canada

Comments (4)

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kedar's picture
kedar
Activity Score 26

this idea will do a great job in china..

boyoboyitsfun's picture
boyoboyitsfun
Activity Score 147

china, vancouver, same thing.

chino65's picture
chino65
Activity Score 326

Were there any real existing traffic signs painted over? Looks like nothing more than a photoshop job for a one-off poster.

Sdb's picture
Sdb
Activity Score 1362

good.

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