Mobile billboards were parked around Jo’burg and Cape Town. Each billboard was then vandalized. This communicated the idea that Property24.com helps people find their ideal neighborhood.
Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Directors: Jennifer Macfarlane, Wayne Nestadt
Copywriter: Cuanan Cronwright, Kelly Putter
Illustrator: Alexi Mccarthy