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Use the door

Agency Network: 
Published/Aired: 
September 2008
Description: 

Ambient advertisment created by Clara, Sweden for Bergqvist, within the category: Retail Services.

We know our shoes are hot. But next time, use the door.

Advertising Agency: Clara, Karlstad, Sweden
Art Director: Erik Nilsson
Copywriters: Rolf Harju, Joakim Berg

Comments (13)

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shambugu's picture
shambugu
Activity Score 34

:))
good, good

Fucking brilliant!'s picture
Fucking brilliant!

Fantastic, make something crappy into something positive! Good work!

Guest commenter's picture
Guest commenter

Brilliant

daniel ieraci's picture
daniel ieraci
Activity Score 333

Love it.

JC Carvalho's picture
JC Carvalho
Activity Score 152

Hell yeah!!

Guest commenter's picture
Guest commenter

seen it once before but still one of the best in years! should win your golden egg in sweden!!!!

Rob W's picture
Rob W

Done, done done.

Dale's picture
Dale
Activity Score 370

I like the idea, but strongly dislike the copy. The first sentence sounds like something Paris Hilton would say, and even if you are advertising fashion, that's not a compliment. There are times to break the grammar rules about starting sentences with a conjunction like 'but', however this isn't an example of one.

- Commenting in all caps with poor spelling and grammar is so done before -

- The only thing more rare than a good ad is a good guest comment -

Poppy.'s picture
Poppy.

I like this! Does make you think about the unusual opportunities there are to put a positive spin on things :D

Oh, and Dale - ...Commenting in all caps with "poor spelling and grammar is so done before"... ?
Were you attempting irony?

minimaloid's picture
minimaloid
Activity Score 123

Obvious copy... good idea, though.

Guest commenter's picture
Guest commenter

OK. Not great.

des4graphic's picture
des4graphic
Activity Score 282

very nice work

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\\Graphic in every where.... look around you!\\

Guest's picture
Guest

Seen it before.

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