Bergqvist Shoes: Use the door
We know our shoes are hot. But next time, use the door.
Advertising Agency: Clara, Karlstad, Sweden
Art Director: Erik Nilsson
Copywriters: Rolf Harju, Joakim Berg
Released: September 2008
Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more
On Demand Videos
Social Media and the Customer: Focus on Community Management
How community management can drive great customer service and transform your business.
watch a preview
On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!
Comments
:))
good, good
Fantastic, make something crappy into something positive! Good work!
Brilliant
Love it.
Hell yeah!!
seen it once before but still one of the best in years! should win your golden egg in sweden!!!!
Done, done done.
I like the idea, but strongly dislike the copy. The first sentence sounds like something Paris Hilton would say, and even if you are advertising fashion, that's not a compliment. There are times to break the grammar rules about starting sentences with a conjunction like 'but', however this isn't an example of one.
- Commenting in all caps with poor spelling and grammar is so done before -
- The only thing more rare than a good ad is a good guest comment -
I like this! Does make you think about the unusual opportunities there are to put a positive spin on things :D
Oh, and Dale - ...Commenting in all caps with "poor spelling and grammar is so done before"... ?
Were you attempting irony?
Obvious copy... good idea, though.
OK. Not great.
very nice work
-----------------------------------------------|
\\Graphic in every where.... look around you!\\
-----------------------------------------------|
\\Graphic in every where.... look around you!\\
Seen it before.