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Bergqvist Shoes: Use the door

Bergqvist Shoes: Use the door
Your rating: None Average: 6.8 (40 votes)

We know our shoes are hot. But next time, use the door.

Advertising Agency: Clara, Karlstad, Sweden
Art Director: Erik Nilsson
Copywriters: Rolf Harju, Joakim Berg
Released: September 2008

13 Comments

shambugu's picture 34 pencils

:))
good, good

Fucking brilliant!'s picture

Fantastic, make something crappy into something positive! Good work!

Guest commenter's picture

Brilliant

daniel ieraci's picture 335 pencils

Love it.

JxCxZOMBIE's picture 148 pencils

Hell yeah!!

Guest commenter's picture

seen it once before but still one of the best in years! should win your golden egg in sweden!!!!

Rob W's picture

Done, done done.

Dale's picture 374 pencils

I like the idea, but strongly dislike the copy. The first sentence sounds like something Paris Hilton would say, and even if you are advertising fashion, that's not a compliment. There are times to break the grammar rules about starting sentences with a conjunction like 'but', however this isn't an example of one.

- Commenting in all caps with poor spelling and grammar is so done before -

- The only thing more rare than a good ad is a good guest comment -

Poppy.'s picture

I like this! Does make you think about the unusual opportunities there are to put a positive spin on things :D

Oh, and Dale - ...Commenting in all caps with "poor spelling and grammar is so done before"... ?
Were you attempting irony?

minimaloid's picture 123 pencils

Obvious copy... good idea, though.

Guest commenter's picture

OK. Not great.

des4graphic's picture 282 pencils

very nice work

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\\Graphic in every where.... look around you!\\

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\\Graphic in every where.... look around you!\\

Guest's picture

Seen it before.

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