Bell Dewar Attorneys: Underground

Specialist legal minds.

Advertising Agency: Black Khaki Advertising, Johannesburg, South Africa
Creative Director: Trevor Delaney
Art Director: Susan van Jaarsveld
Copywriter: Des Williams
Typesetter: Raymond de Beer
Production: Janine Venter
Photographer: Michael Knight
Client Management: Nick Olivier, Anli Grobler
Published: January 2009

16 comments

Guest's picture
Guest

You guys may have lifted your game in Cricket right now, but...

Guest's picture
Guest

specialist legal minds - mining/mineral attorneys that know their stuff. i like it. simple - easy to understand. lawyers at the rock-face.

Guest's picture
Guest

Cool. Love the photography. Isn't this a print ad?

Guest's picture
Guest

Attorney's office in a mine. Hands on. Good ad. Also like the pic.

Guest's picture
Guest

If this is a real law firm's office with mining specialists set up in a real mine as part of a live promotion or a recruiting stunt, then I think it is brilliant.

Guest's picture
Guest

Set up inside a mining expo. Sch.....weet! 7/10

sneakyhands's picture
sneakyhands
1857 pencils

i'm not sure how this says specialist. are they in hell because they're good lawyers, or are they in a mine shaft because they know everything about mineral law?

Guest's picture
Guest

Dig it!

Guest's picture
Guest

Times 2!

Guest's picture
Guest

lawyers that specialize in the mining industries

JediByKnight's picture
JediByKnight
184 pencils

specialist legal mines...???

never mind. i didn't get it.

Guest's picture
Guest

????????

thefakehuman's picture
thefakehuman
410 pencils

they look like a bunch of criminals themselves hiding
hahaha

- Life Feeds on Life -

Fabio Eymael's picture
Fabio Eymael
189 pencils

They are mining people. Its common way to tell they are searching for people to work for then. Try to read the botton line. But i don't like the idea.

Guest's picture
Guest

not your best trev, des...

Guest's picture
Guest

ah, exibition stand. very good, real. i like.

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