BC Hydro Powersmart: Snowman

25 old lights use more energy than 2,500 LEDs.

Advertising Agency: DDB Vancouver, Canada
Executive Creative Director: Alan Russell
Creative Director: Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency Producer: Gayle Robson

6 comments

kgeiger's picture
kgeiger
7179 pencils

Rather a lot of small copy for an outdoor execution...

T-bone's picture
T-bone
48 pencils

Yeah, that is true, but as the evidence suggest, you don't get a clearer picture, you just get an outline... so it tells me, that I'd be able to see more if I stuck to 25 old lights.

FlyingDogs's picture
FlyingDogs
968 pencils

Love it!

sloppy4's picture
sloppy4
1494 pencils

...and this billboard uses both.

dynatop's picture
dynatop
212 pencils

weaker than that with energy from ppl peddling the bicycle

sodomy's picture
sodomy
262 pencils

Nice compare. I can see

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