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BC Fencing Association: Antenna

BC Fencing Association: Antenna
Your rating: None Average: 4 (9 votes)

2006 BC Fencing Championships

Placed on car antennas to promote the BC Fencing Championships.

Advertising Agency: Rethink, Vancouver, Canada
Released: March 2006

Comments

fotdot's picture 161 pencils

I like the thought, but a majority of cars these days do not have antennaes. So you'd probably only be reaching about 10% of your audience. If there was something else to support the event or idea, I think it could be much stronger.

Shut Theory's picture 517 pencils

cars with no antennas? i yet have to see that... the antennas r there but they are smaller and on the top of the ceiling, but last time i checked, they were there

http://shut.elmota.com

regards_______________________
http://shut.elmota.com

iwaseem's picture 28 pencils

actually i think you are right fotdot, because this time most of the cars dosent have that knind of antenas
but if it's before 6 or 7 years i think that time it will support the event

bknowlden's picture 3435 pencils

I agree wit hthe antenna thing, but ask yourself this, wouldn't it annoy you if you saw this thing on every single car? I think by only putting them on 10-20% of the cars in a car lot, dispersed through out, it would generate a good effect.

Shut Theory's picture 517 pencils

not if its YOUR car! it would just... annoy you

http://shut.elmota.com

regards_______________________
http://shut.elmota.com

bknowlden's picture 3435 pencils

welcome to our career.

Rog's picture 6110 pencils

Cool thinking.
Makes me smile. Even if it was my car.
Hell, I leave it there for my wife to find.
Fotdot does have a point though.
No antennas on new cars in Oz anymore.
Love guerilla outdoor stuff.

>>>> That's not an ad. THIS is an ad.

Yokel's picture 608 pencils

I think it would have to be put on a lot of cars in a parking lot. If it was just on mine, by the time I'd taken it off, and read what it was, the illusion of the foil (sword) would be gone. Unless enough other cars had this for one to make the connection.
Made me smile though, this idea!

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