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Batman begins

Published/Aired: 
November 2007
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Description: 

Stickers were placed on footpath lights around central Auckland. At night when the lights were on, beams of light shone upwards, creating the Bat Signal.

Advertising Agency: Saatchi & Saatchi Auckland, New Zealand
Executive Creative Director: Mike O'Sullivan
Art Director: John Koay
Copywriter: Veronica Copestake
Account Manager: Monica Hoffman
Photographer: Simeon Patience

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