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Be part of the Magics.
Advertising Agency: MO&O Werbeagentur, Düsseldorf, Germany
Creative Director: Manfred Ohling
Art Director: Alexander Gerlings
Published: September 2007
Comments
Maybe it looks done because its so simple... but I dont remember anything like this, so I think its great, nice insight, nice work.
very nice. i could see people actually using this.
Nice work, simple, eye-catching.
(*If you pay with nuts you will served by monkeys.)
a public trash transformed in Basketball basket was done by TBWA Paris 2 or 3 years ago for Adidas
http://www.joelapompe.net / Facebook : Joelapompe
Yeah, I couldn't find it. But I remember it.
...and there's another one from Nike.
done for many sportswear/beverage brands in many countries.
Sorry joelapompe, I agree it's a trash can but it's not the same idea.
http://www.ibelieveinadv.com/2007/05/adidas-a3-trashcans/
"If you pay with nuts you will served by monkeys."
Agree. I know joe is looking for copied ideas but this parallel is forced.
I made an ad for a beer 4 1/2 years ago. It was shortlisted in "El Sol de Iberoamerica" and "Fiap" back then. Same insight (street garbage can as basket)
I think it is a nice idea and very clean. As a German though I don't understand why it is in English. Why can't it be "Werde ein Teil der Magics" or something along those lines. I know English is cool and all, but how much do you limit the audience?