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Banco Gallego: Lopetegui deposit

Banco Gallego: Lopetegui deposit
Your rating: None Average: 1.1 (207 votes)

Cannes Lions 2007 Direct Grand Prix Winner

During a Soccer World-Cup program, live, Julen Lopetegui (Barcelona ex-goalkeeper) fainted. The video of the faint circulated extraordinary on Youtube, but nobody knew why he fainted. Some months later, Banco Gallego reveals the answer with the campaign “Why Lopetegui fainted” and gives the players’ name to its latest product: LOPETEGUI DEPOSIT

Watch the videos here.

Advertising Agency: Shackleton, Madrid, Spain
General Creative Director: Juan Nonzioli
Executive Creative Director: Alfonso Marián
Art Director: Victor Aguilar
Copywriter: Nacho Guilló
Art Director: Pablo González de la Peña
Account Director: Marta Gutiérrez
Account Executive: Zaida Vázquez
Production Manager: Itxaro Vicuña
Audio Production Manager: Manuela Zamora
Online Creative Director: Iñaki Marti

Comments

bontjas's picture 221 pencils

hahaha, very nice!!

Minimum's picture 1496 pencils

very cool and daring I might add.
Very tricky to use such a moment as advertisement

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

Joe76's picture 782 pencils

Great Idea!!

gonndo's picture 194 pencils

Wooooowwwwwwww!!!!!!!!!!

that's awesome!!!!!!!!!!!

Really great idea

Congratulations..........

See you at the road...

RT3's picture 70 pencils

To the next level, propos Shackleton, desde Monterrey Nuevo Leon felicidades.

RT3's picture 70 pencils

To the next level, props Shackleton, desde Monterrey Nuevo Leon felicidades.

gonndo's picture 194 pencils

This is the most greatest thing ever!!!!!!

And I'm not kidding

See you at the road...

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