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QR Code

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Published/Aired: 
September 2012
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Description: 

The idea was simple; Launch a QR code, one of the most innovative technologies of the XXI century, made by Portuguese cobblestones, one of the most ancient Portuguese traditions. From the fusion between technology and historical traditions a new and innovative way was born to promote Portugal abroad and to provide relevant cultural content for tourists visiting Chiado.

Advertising Agency: MSTF Partners, Lisbon, Portugal
Production Company: Lobo Mau
Sound Production: Índigo
Technology Agency: BIN

Comments (9)

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Highest Rated

Mr. The Bear's picture
Mr. The Bear
243 Activity Scores

I'm sure they didn't remove the stones of the whole city...

Bear It

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