AUSTAR / Discovery Channel: Shark Week

AUSTAR / Discovery Channel: Shark Week

Advertising Agency: Rapp Collins, Sydney, Australia
Art Director: Ryan McKay
Copywriter: Max Kitchen
Production: Brett Griffiths, Andy Robilliard
Released: January 2008

Your rating: None Average: 6.3 (18 votes)

Comments

jazarah's picture
Submitted by jazarah on Sun, 2008-02-03 04:01.

Amazing, the surfboard is bitten by a shark and it looks like a shark.

http://jazarah.net/blog/

Submitted by SeanMartin on Sun, 2008-02-03 08:22.

I'm just impressed that the cut out actually looks like a shark bite.

Submitted by panasit on Sun, 2008-02-03 10:16.

This ad is like the movie Cloverfield. Such a great idea for entertainment, but people who suffered the tragedy probably wouldn't enjoy this.

Since I like Cloverfield, I like this ad too.

-Tung
--good idea is enemy of great idea

Submitted by Kris on Sun, 2008-02-03 14:39.

This ad would probably not be appreciated by around ten people then.

Submitted by panasit on Tue, 2008-02-05 11:10.

Yes, because shark only bite off people with no family and friends.

-Tung
--good idea is enemy of great idea

Submitted by johnromero on Fri, 2008-02-22 16:12.

LOL!!

No hay tiempo to lose!

Submitted by coronam on Sun, 2008-02-03 20:13.

love it.

Submitted by imke on Mon, 2008-02-04 01:15.

Very nicely done.

Submitted by CreepingFeature on Mon, 2008-02-04 02:24.

Further fuels the 'Jaws' shark stereotype. Be terrified of man-eating sharks even though swallowing the plastic clicky bit of Bic pens kills more people.

Submitted by Mr.Top on Mon, 2008-02-04 09:42.

cool

Submitted by Rene Fractal on Mon, 2008-02-04 20:48.

Nice and simple, well done!

Submitted by thakiddd on Tue, 2008-02-05 02:46.

good stuff, but like cloverfield
I feel like I've seen this before.

could be wrong