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Asics: Boots against racism

Advertising Agency: Babel, São Paulo, Brazil
Copywriter: Ricardo Chester
Art Director: Solon Miranda

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21 comments

fanboy_killer's picture
fanboy_killer
49 pencils

Simple and effective. Nicely done.

kgeiger's picture
kgeiger
7019 pencils

Nice idea, exaggerated case film.

nerio's picture
nerio
166 pencils

the beautiful game doing its part to spread the message against racism... I like it...

F.Abboud's picture
F.Abboud
218 pencils

Interesting!

createwitty's picture
createwitty
204 pencils

nice approach..

iTurk's picture
iTurk
140 pencils

interesting!

sergeo_syd's picture
sergeo_syd
603 pencils

Nice stunt; well played.

http://edictive.com - Film Production Management

alexander_bickov's picture
alexander_bickov
3279 pencils

Great campaign

Nahla Al Kordy's picture
Nahla Al Kordy
4 pencils

u reached the audience in a smart way
wonderful campaign.

NK

jagadeesh's picture
jagadeesh
749 pencils

great idea..

Olafski001's picture
Olafski001
1194 pencils

brilliant

Reality Check's picture
Reality Check
1793 pencils

Ingenious in its simplicity.

theboylostinwonderland's picture
theboylostinwon...
35 pencils

Great idea. Great impact. Well done!

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

good flashy idea.
_____ klick ____.
like it.

"If you are irritated by every rub, how will you be polished?"
— Rumi

Dirgha's picture
Dirgha
103 pencils

like the campaign

Glut's picture
Glut
3947 pencils

nice.

Peter Plan's picture
Peter Plan
15 pencils

So simple and so brilliant.

Ed Rapport's picture
Ed Rapport
724 pencils

Great idea, very simple. Sad that shoes had to be used to address racism..

SuperPolle's picture
SuperPolle
147 pencils

Clever and nice.

arif zai's picture
arif zai
15 pencils

indeed superb

Caroline H.'s picture
Caroline H.
178 pencils

the spelling mistake made me cringe... but otherwise great concept!

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