Asics: Boots against racism
High Bandwidth | Low Bandwidth | Mobile
Advertising Agency: Babel, São Paulo, Brazil
Copywriter: Ricardo Chester
Art Director: Solon Miranda
Advertising Agency: Babel, São Paulo, Brazil
Copywriter: Ricardo Chester
Art Director: Solon Miranda
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21 Comments
Simple and effective. Nicely done.
Nice idea, exaggerated case film.
the beautiful game doing its part to spread the message against racism... I like it...
Interesting!
nice approach..
interesting!
Nice stunt; well played.
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Great campaign
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
u reached the audience in a smart way
wonderful campaign.
NK
great idea..
brilliant
Ingenious in its simplicity.
Great idea. Great impact. Well done!
good flashy idea.
_____ klick ____.
like it.
"If you are irritated by every rub, how will you be polished?"
— Rumi
like the campaign
nice.
So simple and so brilliant.
Great idea, very simple. Sad that shoes had to be used to address racism..
Clever and nice.
indeed superb
the spelling mistake made me cringe... but otherwise great concept!