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Arrive Alive: Drunk
Drunk behind one wheel could land you in between another two.
Advertising Agency: The Jupiter Drawing Room, Johannesburg , South Africa
Creative Directors: Graham Warsop, Michael Blore
Copywriter: Darren Kilfoil
Art Director: Daniella Bucceri
Photographer: Seppi Hochfellner
Comments
Frankly, i quite like the idea. But I'm sure people might find it a little awkward and uncomfortable. besides the copy sucks! "What a waste of would-be award-winning idea!"
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It comes just like that!
I don't like the copy in this one. Too forced--so it's awkward instead of thought provoking.
there is something not right about this ad.
maybe too creative?
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