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Apple video iPod: Movies in your Pocket campaign, Posters

Apple video iPod: Movies in your Pocket campaign, Posters
Your rating: None Average: 5.3 (3 votes)

To promote the movie function of the iPod, cinemas were activated by miniaturizing the movie going experience. These movie posters were posted in a smaller than normal size on the walls. The campaign idea was: "Movies in your pocket".

Advertising Agency: Net#Work BBDO, South Africa
Creative Directors: Graeme Jenner, Julian Watt
Art Director: Sean Harrison
Copywriter: Tim Beckerling
Photographer: Brian Gibbs
Producers: Clinton Mitri, Maggie Post
Published: April 2007

6 Comments

hrd2mpress's picture 62 pencils
hrd2mpress | Sun, 2007-06-10 05:03

now this one's cool. more wit to it.

itch's picture 810 pencils
itch | Sun, 2007-06-10 06:15

i prefer this than the others. the idea seems more effective and appealing.

* it's not how good you are. it's how good you want it to be *

Rene Fractal's picture 1430 pencils
Rene Fractal | Sun, 2007-06-10 11:32

This the best one, by far.

SurrealEndeavor's picture 56 pencils
SurrealEndeavor | Sun, 2007-06-10 12:23

This is good. Would catch my attention for sure.

Beatboxer's picture 1523 pencils
Beatboxer | Mon, 2007-06-11 09:44

Ahahahahahahaha, cool!

fersvax's picture 1224 pencils
fersvax | Mon, 2007-06-11 10:40

Not so good, the small screen is much better.

FER.

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