America Disability Association: Stairs

It's been awarded 2007 Clio award Bronze.
http://www.clioawards.com/winners/index.cfm?medium_id=999&award_id=4&s...

OK...who's the copy cat here?

http://adsoftheworld.com/media/ambient/danish_parkinsons_disease_assoc...

I'd like to know too! There seems to be a lot of that prowling around.

Hi, I'm an art director, Jeseok Yi who made this work.

I made this idea before March, 1 2007 which is the dead line for Clio award 2007.

and It got award letter in April, 12, 2007.

and The only thing I know is that very similar idea of mine was posted couple of days before. that's the simple fact.

many ideas are not originals, they're just improvements. that's the nature of it. some call it "flattery." besides, inspiration comes from ideas already created, no? (i'm not promoting flagrant plagiarism, i'm just professing an opinion.)

Even if its a stolen or copied idea, I don't think that should matter because the copy makes you think. Great work Jeseok Yi, both for art direction and copy.

--
A creative strategist

Great!

Nice one.

I disagree with whiskey. It should not get any respect if it was stolen.
But it was not stolen. The other one was the stolen one. Great idea!
But why the top step yellow? For safety I guess. I would rather have
seen the top step covered. Ok getting picky. Still amazing.