Alco: Buildings
Wash me
Agency: Alma, Santiago, Chile
Creative Director: Joel Aranda
Art Director: Rafael Barrera
Copywriter: Andres Zaldua
Time of release: January 2007
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Comments
it really look like dusty, what's the meaning of lavame?
pretty cool effect.
http://jennywhx.blogspot.com jwhx:Visionary
Wash me
i dont know why would they add all this copy! the idea is brillent and it needs no explaintion as such, unless they are introducing the product!! but the output is outstanding.
| Everartz |
I dont know why would they add all this copy! the idea is brilliant and it needs no explanation as such, unless they are introducing the product!!
anyway the output is outstanding....
| Everartz |
Agreed.
By adding this have I ruined the gag?
;-)
www.aaasmith.blogspot.com
no copy need... just lavame and the logo.
I've done that on a dirty carwindow in 2003. For a carwash...
this one is fantastic job done.its very difficult to wrap on building but they did it very nicely.i know beacuse we did one job for formula 1 on almoayyed tower we suffer alot but we did that too.
wahid
great! love it. no need for the rest of the copy, only lavame.
I like the idea.
But I can't get rid of the thought that it seems photoshopped.
The perspective of the white copy line is not 100% correct.
And in the wide shot the logo pops out too much.
It doesn't match with the light on the building.
But maybe I'm wrong. An extreme close up can help to sort this out.
Or shots of people putting it on the building.
Keep it real
seventysixer76, i'll help you out. Have a look at the version on the right. Then look at the top of the building where the sticker finishes, see the extra clear bit sticking over the building, which seems to be just floating in mid air, i could be wrong but that looks like a bad photoshop mistake??? Muchas Gracias
isn't that the glass railing around the top?
Spot on, Elle.
Safety glass partition.
>>>> That's not an ad. THIS is an ad.
Is a nice idea but is fake, the buildings in Chile don’t allow putting advertising in the front of the windows offices, and industrial products always make corporate communication they don’t spend in btl of this big when they do business one to one, is not a massive product is a corporate product.
totally sure its fake, please keep this real.
Yo trabajo en Suramérica y conozco como funciona el negocio en el tercer mundo.
I think youre wrong. That extra clear area also sticks out in the side of the building.
I think its fake because in Chile nobody mentioned it. No news, no papers, nobody.
Its not something you dont notice.
is putting "wash me" somwthing they do over there in chile? I thought it was an american thing... btw not photoshoped, that is a glass railing.
... its already been done...
yes its fake, and is not a mistake is the glass railing.
'Wash me' is also a British thing.
www.aaasmith.blogspot.com
I like this.
big boys , big toys.
we used to write this on cars as youngters, now that you grown up, why not take a building. there are no limits.
Fake? Don't care.
Illegal? So what?
Scam? Big deal.
Photopshopped? Talk to the hand.
Idea? Cool!
>>>> That's not an ad. THIS is an ad.
oh, excellent! impartial and succinct! i feel a crush coming on!
I concur Rog. Well put.
Right on.
www.aaasmith.blogspot.com
Nice saying Rog. Some of you guys got to chill out a bit. Whether it is a scam or real work, as long as it is a good idea, it's a good idea. Period. Have some fun, after all it is just advertising.
Yep. Maybe Ivan needs to put a warning on the front page 'May contain traces of scams'? Keep the hardcore purists out.
Right on.
I really don't care if there scams.
I like it.
www.aaasmith.blogspot.com
Hey littleluki.
"Have some fun, after all it is just advertising."
That's the whole point. It's not advertising if it's not real.
Goddamit how fantastically great!
I love giant prints.
Vive La Aducation!
Excelente, ojalá gane algo.
good one....Chileans have a "thing" for dressing buildings....like the scam for lego that won GP in cannes