Alberta Fire Prevention: Smoke alarm battery decorations

A safe holiday starts with this.
Holiday season is fire season. Your best defence is a working smoke alarm. Install this battery, test the alarm and happy holidays!

Residential fires increase dramatically over the holidays. We partnered with Christmas tree lots to hang fire safety-themed decorations on trees throughout the lot. The decorations contained a free 9V battery to refresh their smoke alarms.

Advertising Agency: RED The Agency, Edmonton, Canada
Creative Director: Ryan Kelly
Art Director: Dennis Lenarduzzi
Copywriter: Ryan Kelly
Designer: Nigel Hood
Account Supervisor: Alana Williams


morse's picture
16609 pencils

It's good, but it would've been even cooler if they gave away small smoke detector ornaments.

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J Designer's picture
J Designer
2420 pencils

I agree - small smoke detector ornaments would have been awesome

rolling.stone's picture
2740 pencils

what about cost


~ Quite obviously, I have gathered no moss ! ~

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