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Air Canada: People Working Above
Advertising Agency: Marketel, Montréal, Canada
Creative Director: David Yost
Associate Creative Director: Mitch Cayouette
Art Directors: Markus Dressler, Hillary Wolfe
Copywriter: Joshua Stern
Agency Producer: Alexandre André
Released: December 2007
Comments
Hehehe, nice one... the people looking up are great.
very nice idea, really liked it
http://www.jazarah.net/blog/
The copy should read "people losing your luggage above."
Worst airline ever.
It's a nice idea though.
Finally! A way to get people's heads up from their cell phones and Blueberries and iPods and iPhones and all the other iCrap...
very nice idea....
Airlines aren't responsible for losing your luggage. The airport staff are.
Very nice ambient.
Smells like a cheap version of Banksy's "Americans Working"... but hey who said its not allowed.
Buen trabajo institucional.
Life's a Trip. Enjoy the Ride!
cool!
fresh and derivative.
I like this!
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