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ADD (Sporting Association for the Disabled): Holographic Poster

ADD (Sporting Association for the Disabled): Holographic Poster
Your rating: None Average: 8 (47 votes)

Our athletes’ performance depends on your donation. Help them.

There was a ballot box in front of the poster of the parathlet. When someone stood exactly in front of the ballot box – that’s when the person was making a donation – the athlete turned into a champion: a laurel wreath on his head and an olimpic medal on his chest appeared.

Advertising Agency: age. comunicações, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Directors: Tales Lima, Cristiano Rodrigues, Henrique Mattos, Andre Fukumoto
Copywriter: Charles Faria
Photographer: Alê Torres
Published: April 2010

5 Comments

tirthomitro's picture 2186 pencils
tirthomitro | Fri, 2010-04-16 05:44

nice job. but i believe it is a rather costly proposition.

they showed me a picture & i laughed
dignity has never been photographed

Gifted_creative's picture 15 pencils
Gifted_creative | Fri, 2010-04-16 13:01

a video would help me to believe that this actually was the case

R U serious's picture 380 pencils
R U serious | Fri, 2010-04-16 14:32

I've seen those in Vegas... but instead of a box, was a some panties... and instead of the guy, was a girl... hmmm... guess what happened to the girl when i stood right in front?

That was interesting.

Say my name, say my name...

IRONWORKS's picture 222 pencils
IRONWORKS | Sun, 2010-04-18 21:38

Nice!! it will capture people attention directly..

Guest's picture
Guest | Sat, 2010-10-23 15:03

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