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Absolut Vodka: Cash Machine

Absolut Vodka: Cash Machine
Your rating: None Average: 7.8 (11 votes)

Advertising Agency: TBWA \ Berlin, Germany
Creative Directors: Philip Borchardt, Dirk Henkelmann
Art Director: Jaime Mandelbaum
Copywriter: Emiliano Trierveiler
Released: November 2007

Comments

cullers's picture 334 pencils
cullers | Fri, 2008-05-09 07:06

A good old fashioned cash giveaway. Certainly works!

It's vhat the people vant.

scs7683's picture 85 pencils
scs7683 | Fri, 2008-05-09 08:16

So was it actually free money or just no ATM fees? I'm hoping it's free money, cause otherwise...I'd just go to my own bank. Haha. It's times like these I wish I could read German.

Trade Show Giveaways: Because making the right impression to potential clients takes more than just a smile.

BAdman's picture 25 pencils
BAdman | Fri, 2008-05-09 11:44

I am pretty sure its free money or the girl would not be holding it up so happy

robot-rock's picture 815 pencils
robot-rock | Fri, 2008-05-09 12:33

jajaja que rayos?!!!

[ http://eltubedeyou.blogspot.com ]

dbrown6986's picture 58 pencils
dbrown6986 | Fri, 2008-05-09 15:52

I'm pretty sure they just got rid of ATM fees and weren't just giving away money. Let's be serious.

Nthngmn's picture 632 pencils
Nthngmn | Mon, 2008-05-12 09:38

What kind of draw would No Fees be? Who cares?

I sincerely doubt it would cause the "longest ATM lines." I certainly wouldn't wait if that were the case. "A savings of $2 so I can withdraw my own money?!?! HOOOORAY!!!!"

whitespace's picture 2061 pencils
whitespace | Sun, 2008-05-11 22:33

Why can't they be giving away money?

kgeiger's picture 5158 pencils
kgeiger | Tue, 2008-05-13 04:47

In an Absolut ambient...

ibenizer's picture 12 pencils
ibenizer | Tue, 2008-06-17 00:48

It was real cash to draw from the machine - 12k Euro in total. One article reads that they had also an 'absolut' newspaper of 120.000 copies which only contained good news, then a comedian group entertained people in the subway for free, an artist gave away handsigned pieces and another one had free music gigs.
I like it a lot for an absolut world.

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