A story to tell
The Cultural and History Institute of Bogotá wanted to show the relevance of ³La Candelaria¹s Neighboorhood² in Colombian history by showing that in those colonial houses and streets there is more than one story to tell; this was developed in an interactive mood away from the traditional standards used to promote national museums.
We used La Candelaria¹s houses and streets as media; we simulated a time travel tunnel where people could take a quick view on real size history events that occurred where posted. By doing this, we generated an exceptional impact on pedestrians while preserving cultural value.
The Blockchain Will Change Advertising. Here's How.Read More
Seven Years Haven't Dulled The Gorillaz's Hunger For Mindblowing InnovationRead More
Laphroaig Whiskey Isn't For Everyone. And They Are Running With That.Read More
Extending Reach With Music-Driven AdsRead More