Advertisement

Your Change Brings A Change

Agency: 
Published/Aired: 
December 2010
8247
Description: 

‘Aids took away their parents. Give them back their future’. This was the theme of Serious Request, a fundraiser by Dutch radio broadcaster 3FM. Advertising agency Zandbeek Communication Group put their best creative foot forward by making a Euro Artwork: a massive board filled with euro coins (glued on by passers-by as well as Zandbeek employees and clients). As more and more coins were stuck on the board – using mosaic technology – the image of an African child appeared.

Ambient advertisment created by Van Zandbeek, Netherlands for 3FM, within the category: Media.

Comments (6)

Log in or register to post comments

Highest Rated

fotdot's picture
fotdot
Activity Score 673

Jack Black you're so funny. Not.

suresh90's picture
suresh90
Activity Score 620

Nice :):):)

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Wow.

morse's picture
morse
Activity Score 17830

Very good, but reminds me of this campaign: http://adsoftheworld.com/media/ambient/wwf_brazil_turtle

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Ouch, that's pretty much the same..

jackblack's picture
jackblack
Activity Score 2355

This idea is so money!

fotdot's picture
fotdot
Activity Score 673

Jack Black you're so funny. Not.

Advertisement