13th Street: Blood bath
See what others don't see. 13th Street. The Action and Suspense Channel.
Advertising Agency: Jung von Matt, Hamburg, Germany
Creative Director: Bernd Kraemer
Art Director: Felix Schulz
Designers: Felix Schulz, Moritz Schmidt
Copywriter: Henning Korb
Production Company: Maximilian Lips, Jan Singelmann


20 Comments
What about the poor guy on acid trying to take a piss? This will kill him.
This comment made my morning. Cool idea but even if it is a promotion, a blacklight in a men's bathroom in a nightclub? I don't wanna see how much extra "blood" is there at the end of the night.
Trade Show Giveaways: Because making the right impression to potential clients takes more than just a smile.
GEIL!
scary shit
but very good idea..
very, very good!
damn freaky if the guy is trippin, if he was having a good trip, this might just end his night and end up with a bad trip. But darn! this idea is brilliant!
I knew exactly what it was from the thumbnail. Awesome stuff.
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brandon
www.brandonknowlden.com
I very like it.
Do you very like sbubburrara?
Do you like sbubburrara?
very cool stuff!
That is a LOT of semen on the wall there! I mean, it IS a men's restroom after all. No surprise there. If a woman ever walked in there, she'd get pregnant in a second!! ; )
I had the same thought. Impressive spray radius.
"What other substances glow under a black light?
Urine, porphyrin, semen, sperm and saliva fluoresce under a blacklight.
Blood does not fluoresce under a blacklight: it looks black. To glow blood needs to be treated with a chemical developer such as Luminol, which makes the blood glow in the dark briefly even without a blacklight. This glowing effect lasts only a few seconds and is used to investigate crime scenes (Penven 2005)."
http://www.ratbehavior.org/BlackLight.htm
So my first thought was the above list of substances.
mate, youve been watching way too much csi.
S&D
love it, i aint seen anything like this b4
dk
Nice idea :D.
wow, this is the only ad so far today that doesn't suck ass.
simple. love it.
Done over a year ago.
http://www.marketing-interactive.com/news/1239
Ouch @ slim. And they were doing so well...
Must be a lame night club if you can manage to switch on the light just after someone entered. Usually the toilets are full of people, all night long, no?
You know, Tide is also florescent under black lights. I wonder if that's what they used to pull this trick off...