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It's cool.
But I advice you to avoid doing Absolut ads.
This concept has been done to a point it no longer impresses. Do not include it in your book.
ABSOLUT SANS SERIF TYPES ?
seriously, i don't see a good treatment of types,
neither do i see types.
a random arrangement is never good typo.looks like
you've jus learnt how to use the 'clipping mask' tool.
this is an absolut dis-regard to types.stop.
ABSOLUT SANS SERIF TYPES ?
seriously, i don't see a good treatment of types,
neither do i see types.
a random arrangement is never good typo.looks like
you've jus learnt how to use the 'clipping mask' tool.
this is an absolut dis-regard to types.stop.
re: WHAT DO YOU THINK ABOUT THIS DESIGN?
no.
thnx for comment dude.
I'm sorry, did you want a critique? You take ONE weight of ONE typeface and squeeze and stretch it beyond recognition in order to try to create white acne in the shape of the bottle that you've already created by haphazardly applying a layer mask. Redundant, or am I missing something? Is there a message hidden in all that type you've abused?
This "ad" doesn't sell vodka, and it sure as heck doesn't sell your typography. Did I mention that Absolut uses Futura, not Myriad? But then I suppose you wouldn't notice the difference.
You got some balls asking what we think of your "design." Did you think we'd fawn over it and overlook your obvious lack of respect for the types you purport to promote? If you went to school, what the hell were your teachers doing when they should have been critiquing you?
Is that better?
Just a side note:
Do not expect your computer to do everything when setting type. Learn to kern. And watch your word spacing -- this is way too much.
ad wise even if this was nicely executed it would not say anything worthwhile.
http://www.flickr.com/photos/vrakodar/
Avoid tagging onto existing ad campaigns, come up with something yourself.
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Energizer Bunny arrested, charged with battery.
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