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it's called Borrowed Interest: your ad works only if people know who "daddy yankee" is.
You immediately limited your audience.
HOWEVER, i see you live in Puerto Rico.
I happen to know everybody aged 6 to 40 in Puerto Rico knows who Daddy Yankee is. Basically a hispanic 50cent.
Your concept is onto something but it would work better if you had a picture of an MP3 downloading on a computer screen.