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Toys"R"Us "Toy City"
Submitted by flo on Sun, 2007-05-20 14:18.
A print campaign we recently realized for Toys"R"Us store openings in german cities.
Comments
That effect has kinda lost it's creative value now that it's been used in quite a few campaigns. But I must say, this one looks really good.
it has? can you give me an example?
You can't? If this is agency work you should really know your campaigns. I'll see what I can find in the morning, I'm very tired right now. I have nothing against this btw I think it's very solid.
*edit, couldn't sleep, here's one from recent memory: http://adsoftheworld.com/media/print/chevrolet_three
It's what you get when you blur both sides of an aerial view except for the middle part. It was popular for a while within the photoshop communities and logically found it's way to advertising.
well. never saw a campaign using the effect. until now... thanx for the example. :(
Watch the Thunderbirds TV show and you'll see it occuring naturally when shooting real miniatures. It's a simple effect to create in photoshop.
I know! That´s why I did it! :-)
"Virgil, take Thunderbird two... and you go with him Brains."
I think it is OK to use the blur. Go for it.
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