Take out a condom and help the fight against aids.




advert

Baseline/Tagline: Take out a condom and help the fight against aids.
Agency: Escala Comunicação e Marketing - Brazil
Brand: Health Secretariat of Rio Grande do Sul (Brazil).
Creative Director: Eduardo Axelrud and Alessandro Jacoby
Copywriter: Marcelo Rosa
Art Director: Diego Wortmann and Rafael Koff
Illustrator: Diego Wortmann

AttachmentSize
AIDS.jpg532.61 KB


Comments

everartz's picture

clap clap clap.. wonderful man... this work is realy impactful, and i wish aids disappears forever...
--
everartz

Why isn't this on the front page?

Kamikaze's picture

this deserves a front page! Unless something similar is already done...As i feel something similar was done for an anti-dandruff shampoo. Otherwise this is brilliant...

- The trick to forgetting the big picture is to look at everything close-up.

I like the idea a lot, but devil's advocate here... I kind of get that you are grabbing a condom that will give you aids...
--
brandon

www.brandonknowlden.com

I'd totally disagree, i see it as, take a condom and help get rid of aids

-SCRATCH 'N' SNIFF

you take a condom, you help making aids disappear.

clever idea!

MR's picture

>>> Shortlist Outdoor / Cannes Lions 2008 !!!

I guess it's true what they say about great minds:

http://meetthecampbells.ca/promotions.html?source=newsletter&campaign=...

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

yes sir, this is great.

Funky_Frogii's picture

very very very very gooooood.

love anything creative
http://addot.blogspot.com/

I love this!

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