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dansheppy52's picture 410 pencils

Subaru (This time the ad posted)

advert

Creative Director: Richard Dohmen
Art Directors: Nehad Rihuya, Ben Terrace, Mika Homat, Jordan Lee, Terry Ober, Gri Nguyen
Copywriters: Marty J., Geony Mirowawa, Dr. Kevin Jones
Photographer: Gotyl Hob
Re-touching: Misa Vikl

The brief told us that the new Subaru sedans were coming hot off the production track. They wanted to introduce these cars in a clever bold way with some seductive art.

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Close to a year and this topic is still alive, haha.

If only people took the time it takes to sniff out bad ads to make good ads or help other people make good ads.

Some got the joke, others are clearly oblivious. Kind of a cool experiment though.
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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

91 Comments

nice gaijin's picture 815 pencils

Oh my.

Please tell me this is a joke.

brain123's picture 838 pencils

I really really hope this is a joke too.

Citizen13's picture 480 pencils

The good thing about this, is that it's never been done.
You know why? Cause it's unimaginably bad.

"Assume nothing, question everything."

AKnight's picture 19 pencils

oh this is crazy....what is this

A.Knight

michelangelo_of_ad's picture 408 pencils

I dont like practical jokes.

"I have no friends, and don't want any." - Michelangelo

"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec

wkanaan's picture 489 pencils

yeah its a joke..

loader's picture 1120 pencils

they had a doctor as a copywriter.

best ad ever. perfect Windows painter art.

second_creator's picture 670 pencils

i shd quit now

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

dansheppy52's picture 410 pencils

Hehe, yeah. Of course it's a joke. I just wanted to have some fun with my first post. Sorry you don't like jokes michelangelo...maybe that's why you don't have friends ;)

I'll get more serious from now on. I love this site so I would hate for people to hate me haha.

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

everartz's picture 7251 pencils

hold it there, what are these guys doing??
Creative Director: Richard Dohmen
Art Directors: Nehad Rihuya, Ben Terrace, Mika Homat, Jordan Lee, Terry Ober, Gri Nguyen
Copywriters: Marty J., Geony Mirowawa, Dr. Kevin Jones
Photographer: Gotyl Hob
Re-touching: Misa Vikl
--
Everartz

| Everartz |

SeanMartin's picture

Gosh. Thanks for wasting everyone's time with your little... joke.

Funny, I was under the impression that this was a forum for professionals and students in the advertising field. Not "look at me!" wankers whose work isnt even worth the time of day.

If you ever decide to get serious about your career, let us all know. Until then, I see a good reason to pass on anything bearing your name, because to you, clearly all of this is just a joke.

dansheppy52's picture 410 pencils

Haha my friend you take this so seriously. You act like I made a mockery of all that is advertising. It was a silly little joke. Your precious time viewing the picture took 10 times shorter than your effort of writing that comment.

You are right. My constant barrage of these stupid jokes has led to a pocket-sized credibility on my part. Everything henceforth of my ONE posting is going to be a silly little joke.

I suggest you wipe up those tears and lighten up. You are trying too hard to be offended. Lets just all be friends.

Have a nice day.

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

Citizen13's picture 480 pencils

I personally enjoyed your crazy post. :)
Thanks for the laugh.

"Assume nothing, question everything."

SeanMartin's picture

Friend, if you're going to tell a joke, make it *funny*.

'Nuff said.

dansheppy52's picture 410 pencils

Ok Sean. I am sorry for offending you. I'm not trying to make enemies here.

Let me just remind you of this point. Taste is subjective. Citizen found some humor in it. That's what's great about advertising (not saying this is advertising lol)...it's subjective. Can't please everyone.

What's your address my man, Sean. I would like to send you some chocolates or a teddy bear to offer my apologies.

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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

dansheppy52's picture 410 pencils

AHAHAHAHAHAAHAHAHAHA

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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

davina2201's picture 33 pencils

you got a photoshop for the first time of your life.

Good joke, i love the picture, next time try something better, use your imagination.

Banner2k5's picture 558 pencils

SUCCESFUL TROLL IS SUCCESFUL.

sorry but its clearly a wind up.

sikhoya's picture 18 pencils

That was F**kin hilarious! :)

gmint7's picture 2679 pencils

:::J:::

HAHAHA
this is the funniest ad i ever saw.
Im gonna save this!

:::J:::

gmint7's picture 2679 pencils

:::J:::

its original, never been done
good job man well done

:::J:::

BadPhotoshop2me's picture 59 pencils

Pure vanguard. This is a whole new concept in Art Direction.

Love it.

That One Guy's picture 268 pencils

I am also new to this site and I have to say that I often browse through the ad's here and a lot of them a quite good. So when I initially saw this ad I laughed, I found it hilarious because it was so damn bad.
Thanks dansheppy52 for the laugh.

And I checked out your website and you have some interesting ideas.

peace.

ajx's picture 9 pencils

oh my god! oh my god!

deja fuck

daprankster's picture 426 pencils

is this subu sold with marijana inhalator?, this ad works pretty good on reggae t shirt!

BadPhotoshop2me's picture 59 pencils

Looks like bad Paintbrush to me!

Banner2k5's picture 558 pencils

logo is a bit big other than that, i think this is perfect.

nice gaijin's picture 815 pencils

I say it's not big enough!! Also, needs lens flares to show how awesome the car is.

Banner2k5's picture 558 pencils

lens flares! genius! there is no other word for it simply brilliant suggestion. Comic sans could be a nice typeface for the copy too.
dan i hope your writing all this down.

dansheppy52's picture 410 pencils

noted! I will post the updated ad in the near future!

I'm learning so much from this site!!!

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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

wearmysocks's picture 1103 pencils

I think you need way more exclamation marks. Double or triple the amount of them, then add lens flares and change to comic sans as suggested, and you're golden!
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Energizer Bunny arrested, charged with battery.

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Energizer Bunny arrested, charged with battery.

dansheppy52's picture 410 pencils

another golden suggestion! I'm sure, after I update it, I can use this as the sole piece in my portfolio.

All I have to do is saunter on in to a big agency CD, slap it on his desk and walk out. No contact information because I KNOW he will want to find me.
-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

viresh's picture 158 pencils

Cannes Lions 2008 grand prix!

himanshu prabhakar's picture 470 pencils

Nice ! but verrry bad excusn...........

Himanshu Prabhakar

BrownSugar's picture 104 pencils

IF THIS WAS A JOKE YOU ARE THE MAN!! CUZ ALL THESE MOFOS THAT COME IN HERE THINK THEY'RE ALL THAT. AND YOU SURE SHOWED THEM HA!

If it wasn't a joke, and of course you'll never admit to it now. You should gently hammer each knuckle bone in your hands so you may never be able to hurt anyone in your attempt at advertising ever agai.

Good joke tho

Pass me that Glitter. I've got Turds to polish

dansheppy52's picture 410 pencils

I don't believe in jokes.

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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

sonygeorge's picture 123 pencils

think....... befor do anything...

labonnopriya's picture 8 pencils

La'Priya

what shit? how cud the site allow such trash?

La'Priya

skeMaMen's picture 388 pencils

The ORIGINAL !!! It has never been done before !!!! 10/10

>>> Designed to be signed...

Pete2's picture 714 pencils

love it!

Davosk's picture 4847 pencils

This should be the first piece in your book. 10 out of 10 for having balls.

thirstydesert's picture 8 pencils

%^*!&(!*)!)&(@(&)!(!_@*_@*_@()_!)@&(#!^*!^*^!!!!@!@#@$@

Ignacio Raiz's picture 16 pencils

That Subaru Impreza is discontinuous in 2006

Ignacio Raiz M
Creative

m í t i c o's picture 676 pencils

Ohhh NO, NO, NO, NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO

Jack_mk's picture

Oh, my god! Artwork!

shrek12's picture 206 pencils

Wow. You must be joking, right.

Guest commenter's picture

q nojo

Guest commenter's picture

seriously: this is crap and not even funny.

Guest commenter's picture

IT IS A JOKE!!! ENOUGH SAID. FUNNY, FUNNY, FUNNY. A JOKE.

ifoneday's picture 8 pencils

let me laugh to die

aqeelparagon's picture 145 pencils

Boom Boom Boom................ they all are fired.

now no more practicle jokes!

www.aqahmed.blogspot.com

superfel's picture 51 pencils

Wow, 6 art directors, 3 copywriters, What a piece of art!!!

dansheppy52's picture 410 pencils

Close to a year and this topic is still alive haha.

If only people took the time it takes to sniff out bad ads to make good ads or help other people make good ads.

Some got the joke, others are clearly oblivious. Kind of a cool experiment though.
-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

Wazz's picture

I want a TV spot for the Superbowl.

RyoJiKuB's picture 68 pencils

Amazing.

you know? i'm very shock.

promise me you'll never do like this

5555555+

i love your joke, man ^^

RyoJiKuB's picture 68 pencils

i want to know Misa Vikl very much

i promise i'll never hurt her

55555555+

Guest's picture

TRash....TRash....TRashTRashTRashTRashTRashTRashTRashTRashTRashTRashTRashTRashTRash

shrek12's picture 206 pencils

This Subaru isn't new anymore.

alvinpck's picture 1457 pencils

Look at the date this is posted.

dansheppy52's picture 410 pencils

what about the date?

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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

alvinpck's picture 1457 pencils

This is an old post, no?

Either this was long time published, or long time scrapped. I'm surprised people still comment on it.

dansheppy52's picture 410 pencils

Yeah, I am too. It was a joke. Take a look at the subject. It sucks how many people rush on here to attack a bad ad but can't take the same time to apply constructive criticism or congratulations.
-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

drigal's picture 287 pencils

YOU MUST BE CRAZY MAN!

The function of man is to live, not to exist.
I shall not waste my days trying to prolong them.
I shall use my time.

Guest's picture

this is true beauty, Cannes Grand Prix.

Wadih A3's picture 258 pencils

WHAT THE H.....

Wadih A3's picture 258 pencils

6 art directors? for that? really?

sonucoues2002's picture 806 pencils

after seen this i think i can open an agency :-)

Guest's picture

looooooooll

Guest's picture

Not everything has to be taken seriously, I get where these guys are comming from. In our industry we should enjoy the work we do and not be too overly critical of ourselves and our work.

Good job guys.

Guest's picture

dansheppy52 is an energy sucker.

Guest's picture

unbelievably creative! see, how much criticism it has attracted!it's good marketing gimmick, i swear...thanx dude.

Guest's picture

cannes!!!!

Guest's picture

hmm, i think i'll go switch car companies now. :)

Guest's picture

12 people worked on this ad, are you F'in kidding me.

Guest's picture

lolz nice 1....... ha ha ha ha

mitchell clements's picture 108 pencils

cannes!!!!!!

mitchell clements

Guest's picture

good.keep trying

Guest's picture

esto no es cierto, es una tremenda broma... no?

Guest's picture

Excellent Art Direction, Really Nice Idea

Guest's picture

apik!

RAM KATE's picture 759 pencils

One thing I have noticed it has made most of the visitors to this site to comment. That shows It's not a joke.

RAM KATE

clubjas's picture 232 pencils

yeah, true,
lot of comments for this, it says its been noticed.

innovative promotional giveaways - www.jasgift.com

Guest's picture

this is like dushan from "new moment" macedonia :)))))))

soms's picture 383 pencils

no more comments pls..........

ha ha ha.........

ss

Guest's picture

Que isso ??? jesuis meu irmão...
como fizeram o upload dessa coisa

adabortion's picture 621 pencils

We should actually thank him for reminding us on how to get fired from our jobs lightning fast!!! Well, what is so scary is that if this is how he jokes with his ads, how terrible can his real work be?

Gi_bo's picture 1205 pencils

you know...your comment is almost as bad as the ad....wwhat does joking with an ad have to do with youre real work.....?????....really!!!!

GiBo

anninnie's picture 2 pencils

que es eso? :S

pdavies's picture 90 pencils

hahahahahaha it's one of those things that is so bad it might be good

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