Strada 4x4 Ambient

Client: Mitsubishi
Agency: BBDO Guerrero Ortega

Strada 4x4 Ambient

13 comments

muellerritzrow's picture
muellerritzrow
26 pencils

Very nice !!!!

Bakunin's picture
Bakunin
85 pencils

i dont think it's so much realistic..

trapezeswinger's picture
trapezeswinger
77 pencils

what do you mean?

burnhard's picture
burnhard
395 pencils

what are you saying?

yudi's picture
yudi
255 pencils

Ya what??

yudi's picture
yudi
255 pencils

Loved it though

MarceloG's picture
MarceloG
820 pencils

I really liked it. But it gives the impression that the car broke, and that someone had tio push it.
______________
In God I trust

trapezeswinger's picture
trapezeswinger
77 pencils

Good point. Although, we did place this on automatic revolving doors. Not strategically of course, just by coincidence. :)

MarceloG's picture
MarceloG
820 pencils

Oh great. What a happy coincidence!

But don't worry, it sure does work well even on regular manual doors. Only a very few people will think just as I did.

Congrats, good work!
______________
In God I trust

trapezeswinger's picture
trapezeswinger
77 pencils

Thanks! I'm glad you like it :)

Deendas's picture
Deendas
33 pencils

I personaly do not see any message coming through, but i really like the originality of the placement. Well spotted...

klaussnow's picture
klaussnow
1675 pencils

Hey trapez, this was done already by a student that won in the One Show.....and his did have something to do with pushing a car.

... its already been done...

trapezeswinger's picture
trapezeswinger
77 pencils

I guess having someone push it gives interactivity, like that one that won in the One show. *shrug* The idea here was to overdramatize how tight Strada's turning radius is, by putting it on the revolving door, seeing as it's made to look like it turns in a tight circle.

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