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"DRIVER DISTRACTION GENERALLY IS A PROBLEM BUT CELLPHONES IN PARTICULAR, YOU SEE IT EVERY DAY,"
This tells me it's dangerous to talk on the phone for pedestrians. Is that the message?
I think he meant cellphone as distraction to drivers. drive while talking on the phone is dangerous, I guess that's what he aimed at.
In this case,... I would agree with you. Message distorted.
But I think some tweak needed for the outline of body?.It is not looking like a dead body sketched with realistic body action when he dead on the spot.????
Nice idea...but could've been executed better.
Design, to the point that it matters.