Olay Iron

Removes wrinkles

Agency: Saatchi & Saatchi Vietnam
Executive Creative Director: Steve Hough
Copywriter: Sumesh Peringeth
Art Director: Linda Pham
Photographer: James Domingo
Retouching: Thanh Truc Tran

Olay Iron

11 comments

Davosk's picture
Davosk
4815 pencils

Ok, so irons remove wrinkles. Just a boring comparison which doesn't really grab the attention but it's straight to the point I suppose.

ivan's picture
ivan

Very good. I like it, even if it's just a visual pun. I like visual puns. :)

Ivan Raszl, admin of AotW

Stigset's picture
Stigset
1456 pencils

I think it works, it doesn't look very sexy, but it's a fun idea.

RobMc's picture
RobMc
243 pencils

this is very much in the current olay style. i like it.

RobertBruce's picture
RobertBruce
75 pencils

great! i think its fantasic. great visual comparrison. The fact that its the top of the olay bottle is even greater. Good work.

pixelbomb1's picture
pixelbomb1
2555 pencils

Sincerely,
Arnold Santillan
714-206-2459

alexpoeima's picture
alexpoeima
41 pencils

Point very well made.

esilver's picture
esilver
18 pencils

The idea is excellent, but the impact is not good enough compared to the idea

annie's picture
annie
12 pencils

very simple, straight forward and great use of product demonstration. It very well convey the idea of wrinkles removal. Well done.

priyanka_sabnis's picture
priyanka_sabnis
228 pencils

it's done. will try getting the link

jeha's picture
jeha
104 pencils

I´m pretty sure that i saw this i Cannes this year.. maybe even won a lion..... so why is it here in this forum?

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