When I see a spec ad, I excuse it's execution if the idea is there. Think of what it does for the brand, you do not have a unique selling proposition. Taking a middle finger + product + what product helps with/against does not equal anything good.
--
brandon
Submitted by popdistortion on Sun, 2007-03-25 18:26.
No. Not this. Like Brandon said... middle finger + brand doesn't equal a good idea.
Who in their right mind hates the sun? And there you've got your starting point. How about a vampire? Just dig deeper. But honestly, no middle fingers please.
Subscribe
Delicious
Digg
Reddit
Comments
it's pretty cool. also, it's kinda cheap. could work tho.
I agree. It's provocative, but doesn't do much good to the brand.
pelotudo.
not very classy...
When I see a spec ad, I excuse it's execution if the idea is there. Think of what it does for the brand, you do not have a unique selling proposition. Taking a middle finger + product + what product helps with/against does not equal anything good.
--
brandon
www.brandonknowlden.com
do this: flip the ad horizontally and try to make the hand look like it's receiving the light from the sun (kinda orange and with shadows)
meaning what?
how does that relate to sunglasses?
explain please!
I'm just talking about the retouch. Idea is kinda good, but improve the retouching.
what!!!!!!!!!!!!!!!!!!!!!!!
No. Not this. Like Brandon said... middle finger + brand doesn't equal a good idea.
Who in their right mind hates the sun? And there you've got your starting point. How about a vampire? Just dig deeper. But honestly, no middle fingers please.
http://www.reinhardkrug.de/