no smoke adv annuncement




advert

In italy is diffuse to make light annucement about the problem sigaret smoke provokate to human healt.
I try in this annuncement to be a little moore agressive...is very hard to be agressive like othrs european country...



Comments

ivan's picture

I think the idea works, but the art direction is too complicated in my opinion. A minimalist approach would work better for this idea.

Yess I know what do you wanna say, but the marketing strategy impose this rules...

Davosk's picture

I don't like this analogy that's been used over and over involving smoking and guns. Smoking causes a slow and drawn out death for many, unlike being shot.

capton john's picture

I think layouting is good but idea is common and i might it has been used. there are more ideas to use.

Thi work as been created 3 years ago....

Thi work as been created 3 years ago....

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