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An ad for LU Finland.
I like the reference of pacman. Too much going on.
i dont know i dont like the copy (raspberry filled forever), but i like everything else.
it really shows how fruity the jaffas are.
The speech bubbles need work, or removing, its horrible on the eye. Fruit references and pacman idea is good. bottom third lets it down. Simple is better.
Advertising Agency: EuroRSCG Helsinki
Creative Director: Marcelo Coutinho
Art Director: Luiz Risi
Copywriter: Ville Ohtonen
Photographer: Tapani Pelttari