IDEAZON PRECISION GAMING TOOLS

This is an oldie but a goodie. Niche market and the buy reflects it; this ad ran in Massive MMOG Gamer magazine and other trade pubs. The demo is generally familiar with Ideazon, if only by name. No need to beat them over the head with it.

IDEAZON PRECISION GAMING TOOLS
IDEAZON PRECISION GAMING TOOLS
IDEAZON PRECISION GAMING TOOLS

11 comments

krautland's picture
krautland
3216 pencils

you say the target is familiar with this but I'm not the target audience, so would you mind explaining this to me please?

also ... if it already ran why are you posting this here? it's a forum for kids to ask for crits.

rebelscum's picture
rebelscum
2110 pencils

Just cuz it ran doesn't mean it doesn't deserve crit, nor doe it necessarily mean it's any good ;)

Ideazon makes high-end gaming peripherals; fast-response mice, 130-key keyboards, custom keysets...anything that will give you the upper hand in teh pwnage :)

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I have thousands of pencils and $1.50 so I'm off to Starbucks

krautland's picture
krautland
3216 pencils

fair enough. I don't get it. I just don't. might very well be me but if your target is the forty year-old cd who waxes poetically about his new audi R8... well, my cco is like that and I wonder if he'd get this. then again, he's a douchebag and I need to get out of there.

Guest's picture
Guest

LAWLZ

Could be just me then...I'M A 30-something AD who has his eyes on a 1972 Cadillac Coupe DeVille (no really).

It's been pretty well received across the board. Client LOVED it, for whatever that's worth.

krautland's picture
krautland
3216 pencils

>Client LOVED it, for whatever that's worth.
huge logo.

Davosk's picture
Davosk
4815 pencils

The logo is the only thing I like about these.

Guest's picture
Guest

not getting this at all - maybe would be appealing to someone who knows and uses the product but in terms of attracting new buyers what's there to like? leaves me confused

rebelscum's picture
rebelscum
2110 pencils

I always thought it could use a simple line to drive home the point...

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

TRICKY's picture
TRICKY
3950 pencils

when i first saw these i got a message of "improved" product ,,,,,its a simple straight message
so if this is right than i think these ads make sense

"just commenting to gather points i love free drinks"
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Guest's picture
Guest

my bel, what's this about? I think I got the first 2 ads, but could you explain the 3rd one?

rebelscum's picture
rebelscum
2110 pencils

Originally I had the lines "them" under the little guy and "you" under the big guy.

Would putting those back in make sense?

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

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