Drink & Drive




advert

Do not drink & drive

Advertising Agency: ad-india advertisers
Creative/Illustrator / Designer: Toms
Copywriter: Suresh G.
Published: April 2008

AttachmentSize
Ads 5.jpg93.69 KB


Comments

chayie's picture

Criticisms, please.

Don't need the line. You get it without the full stop which just adds another idea to it.

chayie's picture

Thank you very much.

chayie's picture

More comments, please.

loader's picture

with a better execution and without the line, it would be a very cool ad.

Second. I'd like to see it photoshopped onto a real road at night, same perspective (bird's eye) with a car on the left, and the headlights illuminating the lines. That'd add a little creepiness to it.

Not entirely un-clever ;) Nice thinking :) I agree, lose everything except the logo, which should be about half as big.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

execution can be much better

u can show that the bottle is getting smaller and at the end just a ful_ stop - - - - .

This is MUCH better, but I still think it can be pushed a little further. I think the lines on the road are too blatant and "harsh". I'd like to see them disappearing into darkness, and the car's headlights lighting the road.

But overall, much improved.

___________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

Yes, show a real road.

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