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Clearasil ultra

inkpen's picture
inkpen
Activity Score 36

you're going to advertise in a book for blind people?

inkpen's picture
inkpen
Activity Score 36

not. trying.

Desi's picture
Desi
Activity Score 1052

I see no connexion between using brail and the product.

Ainadaliel's picture
Ainadaliel
Activity Score 271

EXACTLY!

inkpen's picture
inkpen
Activity Score 36

just asked if he was going to advertise in a book for blind people. because the book he's used in his ad looks like a braille book. just wanted to confirm.

bknowlden's picture
bknowlden
Activity Score 3647

Let it go, this idea is being beat to death. And is done much better and less offensive in the link below. Inkpen had a good point about advertising in a blind magazine (if the exist).

Last image on this site... http://www.joelarzu.com/
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brandon

ivan's picture
ivan

It doesn't matter if it's on the ground or in the newspaper. Actually the further from the real thing the better. I personally feel the ground is a much better medium, because it's always been there, and you just give it a new meaning by adding a branding to it. The newspaper braille is forced, because it's been put there for a reason to demonstrate something. Most importantly Braille is associated with sight impairement, not pimples. It's just an uncofortable association. The ground bumps are neutral. There are no rules of course, but it's about feelings mostly, so you need to be careful what your communication does on a subconscious level.

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