Book worthy?

Here is an ad I am thinking about puttting in my book, but a few of my respected peers don't think much of it... Design may change a bit, but opinions on the idea?

ivan's picture

The idea is too close to the product benefit. Ppl will think you are actually selling a cart that goes backwards.

stsanto's picture
Activity Score 672

oops... I was actually thinking of that. oh my...

Rick Neltner's picture
Rick Neltner
Activity Score 26

i agree

i think it looks great (like a real ad )
but fear is that ppl will think you are selling a mower that runs backwards