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Pouts's picture 697 pencils

Which country has the best creatives?

Hi i'm coming from a small country GREECE, but it would be very interesting to converse on which country produces the best creative
work, although this is not really objective i think that it would be an interesting subject to develop.
Thanks.

Comments

ivan's picture

I think every nation has good and creatives. But in general Singapore has excellent reputation.

Chris's picture 1855 pencils

singapore has an excellent reputation but most of the best creatives there come from abroad.

Citizen13's picture 482 pencils

Singapore does not come close to New York, London, Paris.

"Assume nothing, question everything."

Totto's picture 683 pencils

Ivan,are you sure you have considered India.The creatives cater to multiple cultures and appeal too.Hence,the awards at Cannes and so on..

Intelligent ads are the need of the hour.

Guest's picture

Look how namy indian using this website just to copying ideas... not for education

capton john's picture 636 pencils

hum! it seems you've very little knowledge of India and Indians. By the way for your information if you talk about copy so copycats doesn't belong to any specific nation. Ideas are being copied in many countries so this is not fare to blame a single nation for it. Disappointed by your comment. :(

shanglong's picture 2 pencils

wow. that's nice to hear. but to tell you the truth, most ads i see in S'pore are dull and really insults the intelligence of the viewer. care to share some big names frm singapore?

ivan's picture

Well, the ads I have seen in Singapore are just sligthly above average of other countries, but the work in the books and annuals is exceptional.

wickedcheese's picture 84 pencils

I completely agree, even though I was born and raised here. A lot of Singaporeans think ads here are great, but as a student majoring in advertising, I'm beginning to open my eyes and realize this isnt the case.

No offence to anyone, but we have a hell of a lot of room for improvement :T

popdistortion's picture 1612 pencils

All over the world the same. The majority simply sucks. Always loved stuff from Switzerland, Argentina, England, Singapor, South Africa and some ads from the States.

kre8's picture 993 pencils

ads in the media in singapore suck
the awards work is creatives' free expression.

A. Beruto's picture

I think London is still the best when it comes to creativity; many international campaigns for the biggest brands originate over there. But also look at what comes out of Paris, and Barcelona. In Germany good things are happening. Singapore has got great creatives but Bangkok and KL are getting there very fast as well. India is getting very promising. Middle East is embarrassing, as well as some European countries like Italy. Brasil is great, Tokyo disappointing, Hong Kong is out and the US is too self-centered but still win the most awards every year.
There is a list of interesting up and coming places like Dubai, Jakarta, Ho Chi Minh City, Shanghai, Mumbai.
Just check out the award shows and compare the winners of previous years. That you have to get out of Greece is obvious.
Also consider the agency you want to work for and who the creative director is. The best agency with the best CD could be in Alexandroupolis next year. Like Wieden+Kennedy ran a most succesful agency from bloody Portland, of all places. Or Crispin Porter + Bogusky doing the same from Miami; known for its vices but not its advertising.

gabsternapster's picture 25 pencils

I realized that the majority of commercials I love are Honda commercials....then realized...the agency was Wieden..then realized the agency was in London....

My vote goes to London.

:)

backwords's picture 124 pencils

USA has nice creatives and constantly push the envelope. there is a big market here so there is more need for the next best thing to grab your attention. i sometimes feel, however, that other countries are less limited in what they are able to do. It might just be the exceptions that i see on websites like these and other so i might be wrong.

Desi's picture 1052 pencils

Let us not mix awards with good creative. I think London is still the best in the world. Singapore is good as far as award shows are concerned but I have not really seen good stuff in real life. Same for India. Though it is getting better. US TV ads are generally crappy apart from the ones we get to see. Brazil is quite good, specially when it comes to art direction. Someone mentioned Dubai is good, they have one or 2 good ads a season, but I think they should do better. Problem with Dubai is it has not the best talent. We had a saying back in Hong Kong. Failed in London, Try Hong kong, or in short FILTH. Lot of filth in Dubai etc.

Beruto, you did not mention AMSTERDAM. Decent work, though I think most of the work of 180 is cliche, specially those adidas ads.

There are some creative agencies we never hear. Mother, St. Luke, BBH, Carmychael Lynch, Pyro, Cliff Freeman etc etc.

A. Beruto's picture

I forgot to mention Amsterdam indeed. They always have good, steady creativity going on. I agree about 180, not really up to the level of what other agencies do for Adidas. I have the same about KesselsKramer, they are very good at promoting themselves as the best but besides the Diesel stuff it's all a bit samey.

It was me who mentioned Dubai but as an up and coming market: last year a "filth" creative of an independant agency did win a gold at Cannes.

ivan's picture
A. Beruto's picture

Yes, it is.
Cannes is only a few weeks away so let's see if Dubai is having a goldrush this year. But I think Mumbai and Bangkok will be stealing the show.

gajusz's picture

I think that's a simple question. USA that's the answer. They've created so many ads from 20's - that still rocks!
the other side of problem is NOT creativty big or bigger - is "open minded" with clients status...
thats the real question.
in USA they're not so problemtic as f.e. in Europe.
Im from Poland. We don't have problem with creation - we have huge problems with clients minds and budgets.

kre8's picture 993 pencils

clients suck everywhere in the world.

cwiss's picture 74 pencils

i dont agree with the above post. you can get great clients here who are happy to run lots - take for instance pot noodle, fantastic creativity, very open minded clients. of course you can get clients who want very safe stuff, you've just got to challenge them or just dont give them safe work. end of. it's as much the creative teams to push the idea and sell it in as the client to open their arms and embrace different creative.

doing that on friday - see how that goes!

ivan's picture

It's not fair to compare the USA as a whole to other small nations just because of it's size of population. A fair comparison would be to compare USA vs India or USA vs Europe. See which one has more great work.

the swede's picture

Sweden is really succesfull in producing great creatives compared to the size of the country. For exampel Mother New York is run by swedes. And they have some of the best Web-creatives in the world.

TRICKY's picture 3908 pencils

saud arabia has the best creatives in the world it is sooooo trashy to do ads over thee that you really need to be creative to juggle with ideas since most ideas are banned try it yourself and see the outcome heheh

The man who stops advertising to save money is like the man who stops the clock to save time

carpediem's picture 8 pencils

Which country has best creatives...hhhhmmmm as TS said, it's probably hard to be objective....I mean what kind of criterias do defines creatives in TS POV? The most awarded, the most productive, most fresh ideas, or the most campaigns etc. Hard to see the truth if you want to single out a country, it would be much easier to narrow them down to agencies, or individuals. Country have taboos, restrictions and culture (and religions, save USA and Europe), not to mention stiff-neck clients (who believe advertising is a waste of time and money they cannot do without)

If i have to point one country, i have to point at Thailand....and Japan. Thailand especially, I think is much superior to Singapore. i find that Thailand have sensibility in their creatives to their cultures and quirks as Japan have always done. No offence, Singapore looks great because they were seen in "understandable english" context.

addyhoch10's picture 2603 pencils

i agree, it also depends on the clients' mentality.
some european advertising mekkas such as london and amsterdam profit by some clients' more "laid-back" mentality (though laid-back is probably not the right word in this context).
when rating a specific country's creative output we also have to consider that advertising hot spots usually attract good people from all over the world.

ChuckNorris's picture 832 pencils

I would say England, but it's not about the whole country. Just London.

Chris's picture 1855 pencils

I thought u would say chuck norris!
he is the best creative all the rest are just beginners.

swarupmc's picture 4 pencils

JAPAN, THEY ARE NO 1 RIGHT NOW

MCP's picture 202 pencils

Come on! So few pundits for South Africa!?! We won Cannes Grand Prix for print and plenty golds too, SA is a great place to work - small bugets but a lot of creative freedom!

Pouts's picture 697 pencils

What about the country that is called Earth, after all we are all brothers. Peace to the Creatives!

m_aboudy's picture 17 pencils

i think singapore but in the next 5 years dubai may take the lead

Eugens's picture 455 pencils

It depends, I think every country has it's share of good creatives. I'm from Romania and, as far as New Europe is concerned, we pretty much rock. But if I were to chose I'd say London. Gorgeous stuff coming from there.

Minimum's picture 1496 pencils

I feel The Netherlands always had good stuff. Lost it these days, but got a feeling we need to get back in there and kick some *ss :) Wait till I'm in the market :D

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

Pouts's picture 697 pencils

Eugens, the Gorgeus London is a result of multi cultural mix, i'm in London right now and working with people from all over the wolrd! makes you create good things.

Greetings in Romania, in which agency you are there?

Eugens's picture 455 pencils

A small agency called Speed Promotion. It's pretty cool actually, it's not like a big soulless corporation ;)

later edit. My dream is to work at W+K but shh, don't tell anyone else :)

Pouts's picture 697 pencils

I think you share the same dream with everyone else in the ad world, anyway i have friends in ASHLEY&HOLMES Romania!

Eugens's picture 455 pencils

nice. yea, I know, everyone loves w+k, everyone wants to work there :)

Conceptual-eyes's picture 1481 pencils

L O N D O N

flo's picture 213 pencils

That would be Germany!

_______________________________________
MADVERTISING - tales from a very strange industry

TRICKY's picture 3908 pencils

.............Alpha centauri

The man who stops advertising to save money is like the man who stops the clock to save time

Piet's picture

Saatchi & Saatchi New York is doing pretty cool stuff now, just as Crispin. I would say the US. England has Fallon but even Mother is not what it used to be. But one thing is for sure: The best creatives are probably in the wrong place at the wrong time being totally ononimous. Being in the right country, the right agency and working for the right client is what makes great creatives great.
I live and work in Amsterdam and new hotshops are opened here almost daily. And there's W+K and 180. Still, I am not totally convinced that agencies like W+K, 180 or KesselsKramer at at their creative peak. Next to the US, I think the East (to us that is Thailand, Singapore, India etc) is showing nice work lately.

Chris's picture 1855 pencils

well said

michelangelo_of_ad's picture 408 pencils

Chant:
U S A !
U S A !
U S A !
U S A !...

"Mediocrity knows nothing higher than itself, but talent instantly recognizes genius."-Sir Arthur Conan Doyle

"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec

Davosk's picture 4439 pencils

There is only one thing that the USA is good at. Arrogance.

michelangelo_of_ad's picture 408 pencils

I was just joking...

"Mediocrity knows nothing higher than itself, but talent instantly recognizes genius."-Sir Arthur Conan Doyle

"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec

Davosk's picture 4439 pencils

Glad to hear that.

syamparmi's picture 8 pencils

INDIA

ispeak's picture 92 pencils

UNCLES, AUNTS, BOYS, GIRLS , BACHELORS , SPINSTERS ETC ETC AND THE WHOLE WORLD AT LARGE...

PLEASE STOP THIS FUTILE DEBATE AND LETS ALL AGREE THAT THE BEST CREAIVE WORK COMES OUT OF ASIA AND IN THE FOLLOWING ORDER...

INDIA
INDIA
INDIA

PLEASE FEEL FREE TO FILL UP THE REST.. BUT MAKE SURE GUYS YOU KNOW GEOGRAPHY TO THE 'T'.

saint-au's picture 58 pencils

Australia here.

My country needs some work done.

Guest's picture

*

slithers10's picture 112 pencils

S&D

LONDON LONDON LONDON LONDON LONDON

IF YOU MAKE IT IN LONDON YOU CAN MAKE IT ANYWHERE!!!

dk

mmackinven's picture 821 pencils
ashish07's picture 44 pencils

INDIA. INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA.INDIA. I THINK U UNDERSTAND!

ashish

Chris's picture 1855 pencils

not sure i understood you mate, where again?

Adaddicted's picture 763 pencils

I am sure that there are no Creatives in India.
They are working for the leading agencies around the world!!

withalltherespects

Guest's picture

That isn't very creative. (:

mandysingh007's picture 15 pencils

Which country has the best creatives?

hahaha i think this is not possible who is the best i think all country has the best creatives

"Life is not alwayz same"

wearmysocks's picture 1032 pencils

Hmmm, tough. I really like a lot of stuff I've been seeing out of Brazil lately, although I wouldn't say they're the best yet.

Honestly, it's most likely London or Singapore, although South Africa can also dish out some kick-ass creative.
------------------------------------
Energizer Bunny arrested, charged with battery.

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Energizer Bunny arrested, charged with battery.

sonucoues2002's picture 790 pencils

INDIA is no 1 folks
INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA INDIA

Guest's picture

prove it, or fuck off!

nice gaijin's picture 823 pencils

Italy, obviously. 9_9

What a stupid question. Might as well ask "What country produces the best mothers?"

YOUNGO's picture 26 pencils

Its me, where ever i go the country comes to be the best in creative.

simpson_tech's picture 98 pencils

sua and england for tv; india, germany and brazil for print.

LifeIsAVainBattleAgainstOblivion's picture 48 pencils

Jesus, folks, stop it!
This turned into EuroAsiaAmerica Vision, everybody's just sucking his own dick :)))
Stop it, please.

hard_core's picture 148 pencils

Theres a thought.

WaZoo's picture 47 pencils

Are creatives (worldwide) even dumb enough to vote on this subject?...Case closed :S

aamiradnan's picture 29 pencils

Sydney guyz doing well!!!how could you all forget Australians:o

copywriter.txt's picture 822 pencils

Almap BBDO is the best country in print, for sure.

stefanOE's picture 47 pencils

somehow i have the feeling that here are no germans (or austrian like me)...what about hamburg ?
JvM rocks...also in Vienna by the way

krautland's picture 2465 pencils

I am german and the german ad industry sucks donkey balls. jvm... pah, what a joke.

that's why I emigrated a long time ago.

Adam Hyde's picture 62 pencils

What about South Africa???
They can be in the shortlist...

Totto's picture 683 pencils

When it comes to ideas,i think India is quite the dominant player.A tad laidback when it comes to execution though.American ads are no longer good.Singapore is also outstanding.

Intelligent ads are the need of the hour.

samuelcarlos's picture 110 pencils

Personally I find eastern advertising to often be painfully obvious and unconceptual. Most of my favourite ads seem to come from France, those french are just so eccentric, quirky and free-thinking! I love it.

HellasLover's picture 351 pencils

geia sou patrida!
talenta uparxoun pantou alla exw akousei apo singapore einai oi kaluteroi

"I don't live in Greece, Greece lives in me..."

Pete2's picture 682 pencils

UBFUNIZTAN for sure. Their women are pretty too.

bebe's picture 194 pencils

Canada.

Rethink, Ogilvy Toronto, Palmer Jarvis DDB, Taxi, etc

shailu20066's picture 88 pencils

Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...
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Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...Why are you fight like dog & cat. Every one know INDIA is the produces the best creative. please stop this nonsen & do your work...

Shailendra Agiwal
86, Bank Colony, Annapurana Road, Indore (India)
Tel. : 2483732, Mob. : 98260-20066, 9424540777

Guest's picture

if india is so creative, post some links in stead of copying and pasting inane trash, you peasant.

marlborogirl's picture

my vote goes to india too.. and thailand. singapore sucks!

schwa's picture 7 pencils

ahaha...thai and malaysia ads rock! Singapore is too err...restricted...limited! too many rules..

schwa's picture 7 pencils

hey guys btw, any sweden ad school to introduce? thanks!

Guest commenter's picture

My vote goes to India too :)but still.... everyone in this world can be creative... you have to just make Ur imagination go wild....

Guest commenter's picture

My vote goes to India too :)but still.... everyone in this world can be creative... you have to just make Ur imagination go wild....

bhavdeep's picture 282 pencils

mmmm... INDIA and BRAZIL I think both rock but again u never know what brilliant comes out suddenly from any creative in world n that becomes the best so.. i can say that this is INTERESTING but ENDLESS topic.. lets go for a competetion??

xeeshan's picture 17 pencils

Which country has the best creatives?

i think this is not possible who is the best i think all country has the best creatives

"Life is not alwayz same"

regads
xeeshan

Guest's picture

ARGENTINA.

Guest's picture

yea

Guest's picture

ARGENTINA.

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NZ

Guest's picture

my mommy is the best

muktadir's picture 2 pencils

lol
enother topic fo fight:)

Guest's picture

this is a sad day for creatives...

WaZoo's picture 47 pencils

or even better, a sad topic!
i am amazed, i always thought creatives were above this
sad

Guest's picture

I am the best

drigal's picture 227 pencils

PHILIPPINES!

wild_fire's picture 93 pencils

Here, here!!!

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DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU

Guest's picture

DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU
DUBAI EAU

Guest's picture

In my opinion, it would have to be Australia. They've had some funny, and also very artistic and creative ads recently that i love watching :)

Guest's picture

It is impossible to answer that question most advertising is created for a specific country which have there own type of humour, jargon, culture, stereotypes and visual iconography. Many adverts that win national awards do not fare well in international competition. At the same time some do extreamly well- for example the Hovis advert this year in the UK is highly successful- brilliant advert but it means more to someone who is British. Its difficult- Western Culture critics judge from a western media perspective. International friendly adverts will take trumps.

The reason first world countries do so well in advertising is also based around economics, major corporations were born from America and Europe. The Advertising gaints grew with them- although most are worldwide corporations now- its all to do with the corporate market.

Things to ponder- The worldwide Creative director for Ogilvy and Mather is South African.
David Ogilvy is British and started Ogilvy and Mather in New York.
He also said he was always was interested in applications from Eastern Europe as they brought a different type of creativity.

I dont believe there is specific country were advertising is best rather look at which agencies are performing well worldwide- As they are mixed with every culture in this international world but bigger is not always better- smaller agencies give you more responsibility and are able to make a fast creative turn around.

Good luck

capton john's picture 636 pencils

agree with you, each nation has best creative minds so it is not a good idea to rate any country. By the way we can prove it.

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Nigeria. Have you seen their scam letters.

brain123's picture 840 pencils

Copywriters - Argentina

Art Directors - Brazil

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Montreal my friends.

We are talking about advertising not money or luxur.

Creative people, that is what is the subject.

For the population Montreal has, nothing beats the quality and the knowledge this town offers.

Have a look right here

www.sidlee.com

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LONDON - MADRID - MILAN

TRICKY's picture 3908 pencils

i know

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

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tum sab gaand maraa lo

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India is the best creative everdone past

Pencil-Killer's picture 59 pencils

creativity is not geographically based, but if I had to choose: Brazil and Germany

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Thailand makes some of the most reflective commercials of life though, and some of the most creatively funny. Go on Youtube and type in Thai Life Insurance Commercials. They have the most saddest and reflective commercials you will ever see in your life.

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South Africa...................South Africa

LeroyChristian's picture 20 pencils

I Study advertising in Singapore right now, but still, my lecturers said London still the best place for advertising...

LeroyChristian's picture 20 pencils

I Study advertising in Singapore right now, but still, my lecturers said London still the best place for advertising...

Blashyrkh's picture 1181 pencils

There are no creative countries you pseudo-nationalists brats. There are creative minds.Van Gogh had no education about arts, it came from his heart.

The client is not always right - Enzo Ferrari

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yes, it's true creativity comes from passion, from the heart.But the advertising world is still a system.
If only one person in that system doens't like your concept, it stops

katoon's picture 26 pencils

LONDON is number one

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hummm i think is NIgeria that has the best..

Carlos Garcia's picture 465 pencils

Argentina - Tv

USA - New Media

Brazil - Print

THE AMERICAS WIN.

Portugal is also showing some good work. 11 Lions for Leo Burnett is something for such a small country.

CG

CGilb09's picture 487 pencils

The United States' contribution to creativity at a macro level is much more significant than other countries. Being such a large country, we have to appeal to a huge diversity of people and tip toe the fine line of conservative and liberal values. Even more significant, I would argue, American creativity produced Facebook, Twitter, Google, Microsoft-- many of the world's major global players that have shaped and will shape the context in which advertising operates. Granted, it's not a print campaign, but if we're talking "creativity", innovative business in itself is creatively driven.

Oh, and the U.S. won the most awards at Cannes this past year...and we definitely have greater restrictions than many nations whose consumers are much more open minded to more creative ideas.

Junior Copywriter blood thirsty for work. Will remove fangs for interview.

www.ChristopherDGilbert.com

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in General i will say Europa ....

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hi Childrens...stop it this.....
Don't waste your time..... pls think about new innovative ideas

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