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These are done by an English and American student working via email.
Copywriter: Andrei Chahine
Art Director: Nick Tasker
why arabs (terrorist's) ????????????
These are supposed to sound like a racist person shouting out epithets.
This idea doesn't sell the idea of selling A LANGUAGE, it sells the idea of selling a CULTURE. So if you were to change the product, to, say, one of those educational books about a country, then it may work.
Even then, they're not great.
I think i've seen this before. Anybody else?
I think it was a rendition from the same team a few months ago...
Not bad, not exciting though...
I like these very much, but Arabs don't drill oil. Indian workers drill for them. ;)
Ivan Raszl, admin of AotW
New Art Directed versions here!
Agreed with ivan, and arabs don't drive cabs, indians do...but then he is talking about stereotype images.
Very nice typo approach to this. I like it. It's something for your portfolio but not it is not the highlight.