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espaciocreativo's picture 64 pencils

KIA ORIGINAL PARTS

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"Some things will never be like the original"
"KIA ORIGINAL PARTS"

22 Comments

Van Hu's picture 25 pencils

I like this campaign is visually very beautiful, I love the idea!

Van Hu's picture 25 pencils

Congratulations!

Olafski001's picture 1156 pencils

stupid campaign

espaciocreativo's picture 64 pencils

you understand the ads? you should read and think good, before talk about it! maybe you comment will be positive

Olafski001's picture 1156 pencils

ooooh i get them now!
they are actually... very stupid

sorry dont like these. but hey, you have fans!

fen1x's picture 471 pencils

I like the visuals !

espaciocreativo's picture 64 pencils
espaciocreativo's picture 64 pencils
ivan's picture

Too literal for me, but others seem to like it. :)

.nl's picture 215 pencils

I don't. But the creator likes it.:)

espaciocreativo's picture 64 pencils
.nl's picture 215 pencils

You should read and think good...

Pete2's picture 714 pencils

Sorry, but I stand with the minority. There is nothing extraordinary about this work. It's just dull.

stsanto's picture 722 pencils

I think the minority just got bigger. Did you have another login here to praise yourself? :)
The only good thing about this is the background treatment. That's all.
Anyway, I don't get the concept, why KIA would go with originality as the theme.

Javier Ramírez's picture 1236 pencils

Una idea fresca y buena para lo que vemos todos los días en la calle...pero siendo sincero...no me encanta.
El retoque necesita mucha revisión todavía.

http://javoramirez.wordpress.com/

Chief Creative Director Nexus BBDO

ecks2's picture 61 pencils

está chévere la ejecución pero me parece que se ha hecho ya antes...pero está nice overall

Guest's picture

que buena idea! FELICITACIONES

Guest's picture

lo que la gente no entiende es que la palabra ORIGINAL se refiere a los repuestos verdaderos , siendo el resto viles COPIAS que nunca funcionaran como un original
me gustó tu campaña , algunos detalles en la finalizacion , los colores me dieron un feeling retro que me gustaron , la tipografia podria mejorar, los contornos estan medio indefinidos y tienes que darle especial cuidado al recorte de objetos para que quede natural, despues de esto , me ha encantado tu campaña !!!!!!!!!!!!!!!!!!!!! good job !

Guest's picture

The background is the same in every example... you have to change the layout apart from the collour. ;)

ie06gg's picture 134 pencils

The idea is excellent! "Some things will never be like the original" is a poor copy though but It could just be a word for word literal language translation instead of what it really means in your language. I feel "Some things will never be like the original" is a poor copy because some copies are better than the original.

For example: AD #2 Disposable food utensils have advantages metal food utensils don't have. They are disposable and cheap unlike metal ones. That's the reason you see them around.

It's some of the examples along with the copy that isn't working well for me. Don't get me wrong, the main idea is superb... it's more of flattening bumps or making those bump useful. Great concept!

It's easier to criticize than to create.

Gi_bo's picture 1331 pencils

No dice nada nuevo, independientemente de el arte o el copy, es un aviso que me esta diciendo lo obvio, incluso tiene más vuelta en ingles que en español. La verdad, no sorprende IMO

GiBo

diegofdo's picture 11 pencils

una chimba parceros, felicitacioens!!!!

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