Client Briefs

Hi Ivan,
I just wanted to request if it's possible when submitting ads to this site maybe we could also get a feel of the client brief or USP of that brand?

5 comments

ivan's picture
ivan

You mean to make it obligatory to post the brief?

Ivan Raszl, admin of AotW

alvinpck's picture
alvinpck
1467 pencils

That's a good suggestion. Maybe not compulsory, Ivan, but posting one would get better critiques for that ad.
How about initiatives, Clief?

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http://alvinpck.deviantart.com/gallery/

Clief Kole's picture
Clief Kole
126 pencils

Yes not compulsory, but just to get a feel of what was required before blind we blindly critique.Could prove also creative builds brands hey!

Clief Kole's picture
Clief Kole
126 pencils

Yes not compulsory, but just to get a feel of what was required before we blindly critique.Could prove also creative builds brands hey!

Guest's picture
Guest

i don't see how posting a brief helps justifies a creative doing a bad job

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