Looking for Account Planning jobs
I want to become an Account Planner but I have got to know that 'real' account planning function does not exist beyond couple of top rated agencies. Is the similar profile of work exists in any other business where similar skill set can be utilised? Freshers from my college (Symbiosis Institute of Media & Communication) who interned at various colleges did not manage to get anywhere beyond field research. As our placement season has already begun, we want to be ready. Pls help.