I'm kinda afraid that a copy makes it to obvious.
My inicial choice: "add a couple hours to your day" but since the image and packshot transmitted my message I've decided to go thru without it.
I don't get what 'packshot too complicated' that you and Ivan agreed on means, can I get some extra help?
agree with u that the copy makes it too obvious. however, not underestimating the viewers, this visual has opportunity for misinterpretation. put a vodka bottle at the corner it may pass some other message. put a duracell battery and this bayer energy is gone. the product should own the visual. copy can assist it. (just may be)
also, the face of those half-finished/exhausted men shows signs of pleasure and relaxation on their face. this doesn't go with the message.
one more thing, you should avoid making this a parallel of duracell ad. your initial copy may contain that element.
too complicated packshot to me is showing the pills/tablets on one side and showing the product literature on the other side. taking a lot of space too. just show the pack cover with two tablets. using the hand is a good idea to me.
13 Comments
This is very good. Packshoot is too complicated.
Something about this seems like you've found a cool shot and just added a bad packshot.
If this is your photo then well done. Very Playstation though.
it reminds me of this
http://adsoftheworld.com/media/print/citroen_baby?size=_original
excellent idea.
agree with ivan on packshot.
also, do u think a copy might help?
shahid
For starters sorry about my lame english.
I'm kinda afraid that a copy makes it to obvious.
My inicial choice: "add a couple hours to your day" but since the image and packshot transmitted my message I've decided to go thru without it.
I don't get what 'packshot too complicated' that you and Ivan agreed on means, can I get some extra help?
Thank for the comments.
agree with u that the copy makes it too obvious. however, not underestimating the viewers, this visual has opportunity for misinterpretation. put a vodka bottle at the corner it may pass some other message. put a duracell battery and this bayer energy is gone. the product should own the visual. copy can assist it. (just may be)
also, the face of those half-finished/exhausted men shows signs of pleasure and relaxation on their face. this doesn't go with the message.
one more thing, you should avoid making this a parallel of duracell ad. your initial copy may contain that element.
too complicated packshot to me is showing the pills/tablets on one side and showing the product literature on the other side. taking a lot of space too. just show the pack cover with two tablets. using the hand is a good idea to me.
shahid
I appreciate the comments. Will work further and post it back for new perspectives. Thank you shahidali and Ivan.
i dont see what are these guys doing, but its a nice shot with good reminder ot PSP ads...
| Everartz |
Shame on you ! U took a french ad n' just changed the packshot ! Bouhhhhhhhhhhhhhhhhhhhh.
Yeah, the picture look familiar for me too!
"This is very good. Packshoot is too complicated."
Agreed and agreed.
"Shame on you ! U took a french ad n' just changed the packshot ! Bouhhhhhhhhhhhhhhhhhhhh."
^^^WTF are you talking about? Proof, please.
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I have thousands of pencils and $1.50 so I'm off to Starbucks
i like the packshot. seriously.
it's the ad i don't like.
very playstation, true!
it'd be nice if you could share the photo-credits with us though.
http://ojasvimohanty.blogspot.com/
yeah playstation...
but a good image