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Print for Blind Glass
interesting visual and great photshopping, but i dont get it
I guess the idea is that the glass is so strong that you could make a armored car with it.
This isn't a great idea, unfortunately. I'm sure you could come up with something way more related to why people would buy this type of glass. What would be the direct benefit t them.
This is too much in first idea territory.
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
if that's the idea, then it's a forced idea
If you are looking for safety, for you or for your company, but you also need a glass, for its functionality, which can be more effective than an armored car unbreakable glass? ... Ask yourself this
Commenting to follow, buuut the analogy is too literal. You could take it a step further so the reader actually gets some "AH HA!" moment from it. The payoff is weak, so the ad just kind of falls flat. Think of things that are strong besides armored cars.
It would be nicer if you could incorporate irony here. Show something extremely fragile stand unshaken, untouched against the harshest of circumstances.
Perhaps a warrior running a battlefield using a glass flower vase as protection against all kinds of dangers, instead of a shield.
Something alone those lines...
and that has so much potential to be incredibly funny as well. ahahaha.