Lotus Safe Sun campaign

Lotus Safe Sun campaign

4 comments

certaintly's picture
certaintly
4060 pencils

why a flower?

delhite's picture
delhite
35 pencils

this is a sunblock cream........Sun flower isn't affected by the sun / sun heat. if you apply this cream on your face, sun/sun heat will not affect your face....the copy on the bottom says " FACE THE SUN FEARLESSLY"

delhite's picture
delhite
35 pencils

this is a sunblock cream........Sun flower isn't affected by the sun / sun heat. if you apply this cream on your face, sun/sun heat will not affect your face....the copy on the bottom says " FACE THE SUN FEARLESSLY"

certaintly's picture
certaintly
4060 pencils

a lot of things arent affected by the sun.
the fact that sunflower has "sun" in its name isnt enough to justify its use.
it becomes superficial and flat.

also, this is a rather forced visual
you could just as easily put a picture of the flower, without the bottle.

the concept is ok, but id find another way to express it.

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